[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resourceGames Press]
Bandai Namco Amusement Europe Ltd is set to follow on the success of the first UK Bandai Namco Cross Store in Camden Market with another collection of Bandai Namco Group brand stores opening at London’s Victoria Place on the 14th of November, followed with more stores opening nationally.Continuing to celebrate the physical nature of entertainment and Bandai Namco’s rich brands, the new stores will house GASHAPON collectables, Ichibankuji and Sun-Star Stationery.As Japanese pop-culture such as anime, manga, and video games, contribute to the global appeal of Japanese collectables, there is a huge growth of Japanese entertainment in the UK market. For example, on average 76% of Brits have collected Japanese collectables for nearly ten years.As the popularity of Japanese culture, collectables, digital and physical experience continue to rise in the UK, these new stores offer a slice of those experiences adored throughout Japan by the Bandai Namco Group supporting a passionate community.This new collection of stores will open in Victoria Place. Now with further ‘Bandai Namco Group stores’ entering the UK, this extends the feeling of excitement and community in physical spaces, orchestrating conversation, fun and collectibles.“Once again, the ‘Bandai Namco Group’ are expanding their physical experiences outside of Japan allowing our well-known brands to embrace UK communities, celebrating more fun and collections which continue to build passionate fans”, said John McKenzie MD of Bandai Namco Amusement Europe. “As Japanese culture becomes more loved in the UK market with food, art, anime, gaming and collectables, we continue to embrace this, listen to our fans and deliver rich products as we expand into further parts of the UK.”“It is great to offer our customers this new and unique offer at London Victoria Station” Hamish Kiernan, Commercial Director, Network Rail. “The opening of Bandai Namco will undoubtedly create excitement and attract new shoppers to Victoria Place. We look forward to supporting its success and are thrilled to be part of their UK expansion.”What is GASHAPON?GASHAPON is BANDAI’s miniature capsule collectables and vending machines. The name is a combination of the “clunk (gasha)” sound made when the handle is turned, and how the capsule “pops (pon)” out of the machine. GASHAPON BANDAI OFFICIAL SHOP is a GASHAPON dedicated capsule collectable shop, featuring many of Bandai’s products. You will be introduced to some of your favourite Japanese characters and an array of on trend miniature collectables.What is Ichbankuji?Ichibankuji, meaning ‘Number One Japanese Prize’ where you can randomly get rare toys, figurines and collectables by purchasing a ticket, peel to find the letter and check to see what you’ve got. No one ever loses.What is Sun-Star StationerySun-Star Stationery is a Japanese company part of the Bandai Namco Group. They create cute (kawaii) and practical stationery and everyday items, including products featuring popular Japanese characters. Enter the world of “Practi-Kawaii” at the Sun-Star Stationery Shop.ABOUT Bandai Namco Amusement Europe LtdBandai Namco Amusement Europe Ltd is part of entertainment company, Bandai Namco.Bandai Namco exists to share Dreams, Fun and Inspiration with people around the world. Connecting people and societies in the enjoyment of uniquely entertaining products and services, we’re working to create a brighter future for everyone.